Executive Master Of Business Administration In Hotel Management

Upskill, reskill or pursue a passion with relevant courses across every subject, whether you’re a beginner or already an expert.

Duration

12 Months

Pedagogy

Blended

Tuition Fee

ÂŁ 5,500 ÂŁ 9,000

Executive Master Of Business Administration In Hotel Management

This EMBA program in Hotel Management empowers professionals to lead and innovate in the dynamic hospitality sector. The curriculum covers strategic frameworks, financial planning, and HR practices to ensure organizational success. Participants will develop marketing strategies tailored to hospitality, analyze consumer behavior, and explore the impact of industry trends. Emphasis is placed on leveraging data-driven insights and sustainable practices. Graduates will be equipped to lead competitive and adaptable organizations in a globalized market.

 The MBA curriculum consists of at least 72 ECTS credits of postgraduate study, offered as modular fashion. MBA-candidates in the short programme complete 10 required modules/courses (60 ECTS credits), plus a final Thesis/Dissertation (12 ECTS credits) or 2 additional modules (6 ECTS credits each) all of these focused on a specific field or industry of management.

Accreditation

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

University Progression


 



Entry requirement

You are required to hold at minimum a recognised bachelor’s degree with a minimum overall score of 55% (GPA 2.0 on a 4.0 point scale) or higher.

In some instances, you may also require relevant work experience and/or research experience. If applicable, you may demonstrate this through the submission of a CV, portfolio, and/or a personal statement.

English Language Proficiency:

Our programs are conducted in English language. As such, you must demonstrate proficiency in English language by submitting one of the following test scores during the application process:

IELTS Overall: 5.5
TOEFL (iBT: 58+; PBT: 490+; CBT: 167+)
TOEIC Overall: 555+
PTE Overall: 50+
Duolingo Overall: 90+

English Proficiency Waivers: 

The English proficiency test is not required for the following candidates:
– Native English Speakers, OR;
– Applicants having completed their schooling in English (i.e. High School Diploma or IB), OR;
– Applicants having completed their undergraduate or graduate studies in English, OR;
– 2 years of work experience in an organization where English is the primary language of communication.

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What you'll learn

Module 1

ASSIGNMENT & STUDY GUIDELINES

This module provides the most critical information about the study course and assignment submission.

8 Lectures

Module 2

STRATEGIC MANAGEMENT

Develop critical thinking skills to evaluate and implement strategic frameworks that ensure organizational growth and resilience.

18 Lectures
1 Quiz

Module 3

STRATEGIC LEADERSHIP

Assess and implement leadership strategies that drive innovation and foster long-term organizational success in dynamic markets.

4 Lectures
1 Quiz

Module 4

STRATEGIC HUMAN RESOURCE MANAGEMENT

Analyze HR strategies to align workforce management with organizational goals and enhance employee engagement.

20 Lectures
1 Quiz

Module 5

STRATEGIC FINANCIAL MANAGEMENT

Apply financial tools to optimize investment decisions, manage risks, and achieve long-term financial stability.

12 Lectures
1 Quiz

Module 6

STRATEGIC MARKETING

Create marketing strategies that leverage market trends, customer insights, and innovative approaches to achieve competitive advantage.

18 Lectures
1 Quiz

Module 7

ADVANCED BUSINESS RESEARCH METHODS

Utilize advanced research methodologies to address complex business problems and support evidence-based decision-making.

14 Lectures
1 Quiz

Module 8

CONSUMER BEHAVIOUR AND HOTEL MARKETING

This module examines the relationship between consumer behavior and effective hotel marketing strategies. Students will delve into market research, segmentation, and cultural considerations to design campaigns that resonate with diverse customer groups. The focus will be on aligning marketing efforts with consumer preferences to drive success.

2 Lectures
1 Quiz

Module 9

DEVELOPMENT OF THE TOURISM AND HOSPITALITY INDUSTRY

This module offers an overview of the tourism and hospitality industry's development, focusing on its historical, economic, and cultural dimensions. Students will explore the impact of globalization, sustainability, and technological advancements, preparing them to contribute effectively to the industry's future growth.

4 Lectures
1 Quiz

Module 10

HOTEL MARKETING AND SALES MANAGEMENT

This module explores marketing and sales principles specifically applied to the hotel industry. Students will learn to create and implement strategies that attract guests, boost occupancy, and build brand reputation. By analyzing real-world trends and leveraging innovative tools, participants will gain skills to thrive in competitive hospitality markets.

3 Lectures
1 Quiz

Module 11

SERVICES MARKETING IN TOURISM AND HOSPITALITY

This module provides insights into the nuances of marketing services in tourism and hospitality. Students will learn to craft strategies that highlight service excellence and create memorable guest experiences. The focus will be on bridging the gap between service delivery and customer expectations in a competitive market.

4 Lectures
1 Quiz

Module 12

THESIS IN HOTEL MANAGEMENT

The student will undertake a thesis in Hotel Management, focusing on a specific area of the industry to analyze, research, and provide strategic solutions for real-world challenges.

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Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.

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Stella H.

The course content was exactly what I needed. The structured learning approach and practical examples helped me develop new skills that I use every day.

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Richard K.

An excellent learning experience from start to finish. The course material was well-organized and the concepts were presented in a clear, engaging way.

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Nancy L.

What stood out was how practical and relevant the content was. I've been able to apply what I learned immediately, making a real difference in my work.