Professional Certificate Course in Introduction to Performance Marketing

Upskill, reskill or pursue a passion with relevant courses across every subject, whether you’re a beginner or already an expert.

Duration

2 Weeks

Pedagogy

Online

Tuition Fee

£ 40 £ 100

Professional Certificate Course in Introduction to Performance Marketing

This course provides an in-depth exploration of digital marketing's evolution, illuminating the significance of performance marketing in today's competitive landscape. Participants will gain insights into key metrics and KPIs crucial for optimizing marketing efforts and driving tangible outcomes.

After the successful completion of the course, you will be able to learn about the following:

⦁ Overview of digital marketing and its evolution.
⦁ Understanding performance marketing and its importance.
⦁ Key performance marketing metrics and KPIs.

Accreditation

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

Entry requirement

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.

The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience,

  • Performance Marketing Analyst
  • Digital Advertising Specialist
  • Conversion Rate Optimization Manager
  • Marketing Data Scientist
  • Campaign Performance Strategist
  • Digital Marketing Metrics Manager
  • ROI Optimization Consultant
  • Performance Marketing Manager

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What you'll learn

Module 1

Introduction To Performance Marketing

Introduction to Performance Marketing equips learners with essential tools and techniques to navigate the dynamic realm of digital marketing.

4 Lectures
1 Quiz

Testimonial

Discover the success stories of learners like yourself

Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.

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Stella H.

The course content was exactly what I needed. The structured learning approach and practical examples helped me develop new skills that I use every day.

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Richard K.

An excellent learning experience from start to finish. The course material was well-organized and the concepts were presented in a clear, engaging way.

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Nancy L.

What stood out was how practical and relevant the content was. I've been able to apply what I learned immediately, making a real difference in my work.