Professional Certificate Course in Marketing Function Interrelationships and Entrepreneurial Marketing
Upskill, reskill or pursue a passion with relevant courses across every subject, whether you’re a beginner or already an expert.
Duration
2 Weeks
Pedagogy
Online
Tuition Fee
£ 40 £ 100
Professional Certificate Course in Marketing Function Interrelationships and Entrepreneurial Marketing
The aim of this course is to provide learners with a thorough understanding of the interrelationships between marketing and other business functions, the essential role, structure, and operations of the marketing department, the scope of marketing operations, and the roles and responsibilities of marketing managers. The course will also cover the role and traits of marketing leaders, transformational and transactional theory of leadership, the elements of transformational leadership, the effectiveness of transformational marketing leaders and managers, features and elements of entrepreneurial marketing, drafting an entrepreneurial marketing plan, and the role of an entrepreneurial marketing manager.
After the successful completion of the course, you will be able to learn about the following,
- Interrelationships Between Marketing And Other Business Functions.
- Essential Role, Structure And Operations Of The Marketing Department.
- Scope Of Marketing Operations.
- Roles And Responsibilities Of Marketing Managers.
- Role And Traits Of Marketing Leader.
- Transformational And Transactional Theory Of Leadership
- Elements Of Transformational Leadership
- Effectiveness Of Transformational Marketing Leaders And Managers.
- Features And Elements Of Entrepreneurial Marketing
- Drafting An Entrepreneurial Marketing Plan.
- Role Of Entrepreneurial Marketing Manager
Accreditation
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.Entry requirement
There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
- Marketing Managers and Executives
- Business Development Managers
- Product Managers and Brand Managers
- Sales Managers and Representatives
- Market Researchers and Analysts
- Business Owners and Entrepreneurs
- Advertising and PR Professionals
- Supply Chain Managers
- Operations Managers
- Start-up Founders and Entrepreneurs
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What you'll learn
Module 1
Marketing Function Interrelationships And Entrepreneurial Marketing
Marketing is an essential business function that involves creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. This course will provide learners with a comprehensive understanding of the interrelationships between marketing and other business functions and the essential role, structure, and operations of the marketing department.
Testimonial
Discover the success stories of learners like yourself
Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.
Stella H.
The course content was exactly what I needed. The structured learning approach and practical examples helped me develop new skills that I use every day.
Richard K.
An excellent learning experience from start to finish. The course material was well-organized and the concepts were presented in a clear, engaging way.
Nancy L.
What stood out was how practical and relevant the content was. I've been able to apply what I learned immediately, making a real difference in my work.
